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Copyright © Stephen Shitta-Bey
http://www.4Real.biz
Well over 90% of traffic on the internet is generated by the Search Engines.
Google, as the most popular, delivers about 50% of that traffic.
Thus our website marketing strategy should pay very close attention to
what the
the Search
Engines are looking out for.
The real way to understand what the search engines are looking for is
understand
that Google and other search engines are only looking out for their users
and want to ensure they can serve the best quality information to them
each time a search is conducted. That best quality information is information
that is not only relevant to
the search conducted but also that which is current and up to date. In
other words...fresh (unique) content.
So the more unique a site's content is the higher its chances of showing
up at the top of the Search
Engine Results Pages (SERPs), simply because this is that
best
quality information that the search engines want to deliver to their users
all the time.
As discussed in our article
on unique content, the best way to achieve this is to
source for Unique
Content Articles or easily create them using tools that are
available on the internet.
However, it does not end there as there is another important factor without
which
your site cannot win the popularity battle against the competition. This
is the
popularity of your site in the midst of relevant and authority sites on
the interent.
Google determines this popularity by noting the number, quality and relevance of sites that link back to the site it is trying to rank (See our article on Quality and Natural Link Building )
The more Back
links a site has... the higher Google will rank that site
because Google perceives that the site must be very relevant if it has
many other sites linking to it; infact Google treats each Backlink
as a vote as to that site's popularity,
especially where the other sites that link to you have related content.
Also, where
you have authority websites with high page rank linking to you,
their vote for your
site carries more weight in the eyes of the search engines.
On Google Page Rank
Google awards rank to sites on a scale of 1 to 10 using several indices.
Page Rank is Google's measure of approval of a website and you should
definitely
seek as high a page rank as possible from Google because this is one of
the
important factors that will help your site to place high in search results.
Links from high page rank websites is one of the easiest way to achieve
this since they pass on some of their page rank to you.
One Way Back Links
Google gives far greater weight to one way back links where sites link
to you
but you don't link back to those sites. So the idea is to get as many
one-way backlinks to your site as possible.since they look
unsolicited.
This is where free
Internet Article Marketing web site promotion comes in as
this allows virtually anyone to get thousands of one-way
backlinks to their site for
almost nothing and within a very short period of time. Infact, ArticleMarketing
is
the number one way to increase the natural search engine ranking of your
website
within the shortest possible time and from the small businesses standpoint,
it is the
easiest way to bridge the gap between yourself and the big boys online.
So what does it entail ?
Internet
Article Marketing is simply writing
of articles about relevant topics
and submitting
them to online article directories for publication on those
sites.
Do not worry, you do not need to be a best-selling author to write for
the web;
just use the power of leveraging and your articles will be ready (if
you have read
our article on unique content you should know how to go about this).
Article directories allow authors to include a resource box at the end
of each article
containing a brief bio and a couple of links back to the author's site.
So with one
single article you write you can quickly pick up hundreds of easy
one-way backlinks.
Many webmasters, bloggers and other site owners also visit
these directories to pick up content for publishing on their
sites which increases the opportunity for authors to get much
more back-links
pointing to their sites.
Once you start writing
and submitting articles, within a short time you can
expect your articles to start turning up almost everywhere with one-way
links
sending you free Internet
Web Site Traffic while at the same time improving
your Google ranking and getting you even more Free
Web Site Traffic from the Search
Engines.
This is Article
Marketing at its best and at practically no cost since the
directories, blogs and sites that publish your site will not charge you
a penny.
Internet
Article Marketing is therefore the one-fix solution to getting
plenty of
Free
Web Site Traffic and a high pagerank, subject ofcourse to
the rule against duplicate content.
Getting the same article published everywhere on the internet will work
well for
getting a lot of direct traffic from those sites that publish them but
will fail
miserably when it comes to helping you with your pagerank since Google
will see
all copies of your article as duplicate content and not give you any credit
for
those all important back-links.
Never mind, as there is one solution
that ensures you get the full benefit of
Article Marketing that we described above. It is only important
that you
understand where the problem can be.
To avoid the duplicate content issue, all you need to do is ensure you
submit a
unique
copy of your article to the directories. So although you are submitting
the
same article to the directories, you include enough variations to make
sure that
each directory gets a different version of your article. Do not worry
if this is
beginning to sound overwhelming since all you need to do is to allow leveraging
to take over once again.
Unique Article Wizard:
There are tools
out there can automate this process for you and get you submitting
unique copies of your article to hundreds of article directories at the
click of a
button. One of such is Unique
Article Wizard .
Unique
Article Wizard has been described as the most effective tool
on the
internet for creating genuine one-way
backlinks and sky-rocketing your site to
the top of the Search
Engines. It does this using it's secret formular and special
algorithm to process each article and re-produce unique versions for submission
to the article directories. This means each of the directories ends up
getting a
different and unique version of your article.
You may read our Special
Review of Unique
Article Wizard to find out why
we share the view of many in believing it is trully the number one tool
for any
Article Marketer to have.
At the same time, you can take advantage of their 'Special
Limited Time Offer'
to gain FREE
Access to their brilliant e-Course
that will help you unlock the
power of
Internet Article Marketing and quickly get you on your way
to
receiving plenty of Internet
Web Site Traffic. Click
Here to GET it!
Mass Article Control:
Another route you may consider is Mass
Article Control, which consists of two
softwares namely, Mass Article Creator and Mass Article Submitter.
Mass
Article Control promises to create 100's of readable
articles out of one
seed article (with just a few clicks of your mouse) and then have them
submitted to
the top article directories on autopilot through Mass
Article Submitter.
The Magic Combo:
Then there is what I call the Magic Combo; which is Magic
Article Rewriter
and Magic
Article Submitter both developed by inspiring computer programmer,
Alexander Krulik.
Magic Article Rewriter as you can tell from it's name
is the article re-writing
part of the combo and I can personally attest that it does a pretty good
job.
Then we have Magic Article Submitter which I must say
lives up to it's name
as it automatically registers and activates over 700 article directory
accounts for
you and submits your articles to them at the click of a mouse...
The other brilliant thing about this program is that you can give it
your spin ready articles so that it delivers a unique copy of your article
to each of the 700+ directories. So for this combo, Magic
Article Re-writer prepares your spin ready
articles ready for Magic
Article Submitter to deliver unique copies to each of the
700+ article directory accounts it set up for you.
The one thing you should however bear in mind (and for all your article
marketing campaigns) is not to submit to all 700 directories at once but
rather in
instalments (of about 10 submissions a day) or else Google will get suspicious
of
too many backlinks appearing all at the same time and would completely
ignore
them (see our article on Natural
Link Building for more on this).
Free Traffic System:
Further on article submission, you can use Free
Traffic System to submit your articles to blogs within their
network for free. Their free service, can get you up to 120 backlinks
from one single article you submit to their network. Although there
is a paid upgrade version, many people see good results on the free service...
so
check
it out.
You can also Click
here to read our review of Free
Traffic System, which
includes some quality
bonuses.
In conclusion, your article marketing success will require a combination
of different
but effective methods in a way that they complement each other. So the
rule is
to avoid duplication in using any of the recommended services but rather
seek to
ensure that the ones you choose complement each other.
To Your Success.
Stephen Shitta-Bey
http://www.4Real.biz
http://HowToMakeMoneyOnlineWorkingFromHome.com
Related Articles:
SEO
Website Promotion: Search Engine Optimisation or Optimization is
a must for any Site
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your Site to move up the Search Engines real fast with Free Forum
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